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Irene + Co Events
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Join date: Sep 4, 2025
Posts (16)
Aug 30, 2026 ∙ 3 min
I Didn’t Scale My Business. I Protected My Creativity.
When I first started my business, I believed every successful entrepreneur was carrying the same invisible badge of honor. They were busy. Their inboxes were overflowing. They answered client emails late at night, took calls during dinner, and somehow convinced themselves that if they just worked a little harder, everything would eventually feel manageable. I admired people who seemed capable of holding an entire company together with sheer determination, and without realizing it, I built my...
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Aug 23, 2026 ∙ 4 min
Why I Was Afraid of the Luxury Market
When people find out that most of our work today falls into the luxury wedding market, they usually assume that was always the goal. They picture me years ago dreaming about six-figure weddings, elaborate installations, and destination celebrations, carefully planning my way into that world. The truth is much less glamorous. For a long time, I actively avoided it. It wasn’t because I didn’t appreciate beautiful design. It certainly wasn’t because I lacked ambition. If anything, I’ve always...
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Aug 16, 2026 ∙ 5 min
I Never Planned to Build a Company Like This
People ask me all the time why Irene + Co. has offices in Connecticut, New York City, Park City, and now Newport. They assume there must have been a strategy behind it, that I mapped out exactly where I wanted the company to go and built each location one after another. The truth is, almost none of it happened that way. Looking back, I don’t think I ever chased growth. I chased ideas, places that inspired me, and people who cared deeply about this work. Somewhere along the way, those things...
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