

The Story to Space
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The Wedding Summit Series: Planners Workshop!
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Wedding planning–like you’ve never heard it before
Meet the podcast that takes an unfiltered look at what it means to truly plan a perfect wedding day. I’m packing this podcast with expert insights from pros I trust, inspo for your planning purposes, heartwarming stories to hit you in the feelings, and behind-the-scenes peeks at what kind of magic really goes into planning a day that couples never want to end.
So, you want the scoop on what really goes on in the wedding planning world?
Monthly Topics
Month One is about structuring your business and offers. We dig into what you’re selling, how you’re pricing, and what your packages look like. You’ll leave this call knowing exactly how to present your services in a way that feels clear, confident, and ready for clients to say yes.
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Month Two focuses on the sales journey. We go step by step through the sales call process, and I teach you how to sell in a way that feels calm and authentic. We’ll role play, practice objection handling, and create a natural flow that makes you feel confident on every call. Irene will also shadow a real client call you have that month.
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Month Three is about marketing your business. This includes showing up online with intention, positioning yourself in your local market and in destination markets, and getting featured in publications. You’ll build a marketing plan that feels exciting and aligned with your goals.
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Month Four moves into organizing your client process. We’ll talk about CRM systems, automation, and templates so your communication feels seamless and professional without losing the personal touch. This is where you set yourself up for smooth, stress-free client relationships.
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Month Five is where we dive into design and systems. I’ll show you how to translate your ideas into 2D and 3D visuals, even using AI, so clients can actually see what you’re dreaming up. We’ll also cover project management systems so your design work is not only beautiful but organized and efficient.
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Month Six brings us to leadership and collaboration. This is about stepping into your role as a community builder, collaborator, and leader in the industry. We’ll talk about impact, generosity, and how to invest in yourself in a way that elevates your business and the people around you.

